Alvern Media © 2007 | All rights reserved

"We are already getting people telling us they have seen it in droves."

John Dawson, AA Motoring Trust Director - AA Motoring Trust Misfuelling Awareness






" Alvern Media’s pump nozzles provide an unavoidable point of communication with motorists making it an ideal environment for The Press & Journal to connect with the target audience of ‘Your Car’ magazine."
Raymond Morrison, Managing Director, Covey-McCormick

"Thanks for arranging the petrol pump advertising for me this year. It is a medium I had never previously considered but it makes such good sense. The advert on the nozzle itself, is a very 'in your face' way of getting a message over to the driver of every vehicle who fuels up and is targeting the exact audience that I am trying to get to."

"With over half a million hits, (across the whole of the partnership area), every month, this really is value for money."

Mick Bennett, P.R. Manager, Cleveland Safety Camera Partnership




"The Environment Agency trialed new ways to change people's behaviour to discourage them from fly tipping. The pilot campaign, which ran throughout 14 sites in October 2007 and 11 sites in November 2007 in the Derby area, used Alvern Media's pump nozzles to directly communicate to the prime culprits, drivers.This was the first time the Environment Agency used Alvern Media and it represented a cost effective and innovative way to reach individual drivers. The service received was excellent and we received a prompt response to any requests we made."

Paul Slater, BREW Waste Crime Campaign Manager, Environment Agency

(John Scotting of the Gilder Group, Yorkshire has been using Alvern Media for the last few years booking up to eight campaigns annually for VW and Audi).

'The nozzles are an effective way for the Gilder Group to run a proximity campaign which is communicated to a captive audience. It also allows me to reach the right people in a cost effective and timely manner.

In August 2006 the Gilder Group advertised it's entry level VW Golf on the pump nozzles as part of a multi-media campaign including press and radio. That month, the VW website had 16,000 hits on the model, 8,000 of which came from Gilder Volkswagen.

Alvern has enabled the Gilder Group to position itself as the dealer group of choice for the region.'

John Scotting, The Gilder Group

"The Car, The Cruise or Concorde campaign was amongst our most successful to date and the response from listeners was fantastic."

Gill Woods, Marketing Manager, Heart 106.2FM





Alvern Media and in particular Sarah Clark were quick to see what our needs were. They identified and proposed a targeted marketing campaign which has had the desired effect and raised the profile of www.justgoodcars.com and it's Free to advertise vehicles for sale service. The petrol sites looked good and the material was displayed professionally. We would have no hesitation in recommending them or indeed using them again. Our thanks to you all'.

Andrew Sobell, Sales & Marketing Director, JustGoodCars.com




"Michelin forecourt campaigns with Alvern Media have been very successful. I believe that targeting consumers at key forecourt touch-points helps position the Michelin brand as the leading option for tyre purchases.
The Alvern pump nozzles provide Michelin with the opportunity to reach motorists at a time when they are most receptive to motoring-related messages"

Simon Russell, Account Director, Kinetic




"Alvern Media’s network of diesel pump nozzles proved a perfect match for National Express’s campaign to recruit coach drivers, by targeting regions with high frequency diesel consumption, including Gatwick and Heathrow.
There is currently a shortage of suitably qualified drivers and Alvern enabled National Express to run a proximity campaign targeted at a very specific, captive audience."

Tony Dickinson, Partner, Painted Poster Media



'"Alvern Media works very cost effectively when budgets are smaller and we need to maximise the opportunity to its fullest capacity. It is especially targeted for the retail sector, providing a very flexible programme that can be tailored to each region. Its campaign reporting is also very good, and Alvern has taken the time to really understand what we need to achieve. Repeat campaigns over several years is testimony to the fact that Alvern Media works in providing absolute targeting within specified areas close to an advertiser’s outlet.'"
Tirena Gunter, Client Director, Posterscope



"Alvern Media was directly responsible for increasing Red Bull distribution in the forecourt sector from 4% to 40%.

Harry Drnec, Managing Director, Red Bull

'"Toyota used petrol pump adverts to promote its fuel-efficient Prius, aiming to target motorists as they watched the cost rise on the gauge as they fill up with petrol."

Mike Moran, Commercial Director, Toyota